Palm Beach County Takes ‘Wall Street South' Pitch to Times Square
In the latest effort by Florida economic developers to pry financial firms away from Wall Street, the Business Development Board of Palm Beach Coun...
In the latest effort by Florida economic developers to pry financial firms away from Wall Street, the Business Development Board of Palm Beach County this week made its pitch on three digital billboards in the heart of Manhattan. The three 15-second ads featured the phrase 'Wall Street South' alongside aerial photos of a sunny coastline. The digital billboard spots appeared Wednesday in Times Square, at 43rd Rotunda, Times Square Tower and the I Love NY Board at 1530 Broadway, the Business Development Board said 'Your future is bright in Palm Beach, FL,' one read.